Everyone knows you need to have a call to action (CTA) on your website and marketing materials. Otherwise, what’s the point, right? But not all calls to action are equal. Some are much better than others. Take a look at your website and online marketing campaigns before reading this article. Then decide if your calls […]
Do you ever wonder if you’re being too self-centered? Most small business owners I’ve met are generous people who want to help others succeed. They enjoy sharing their knowledge and talents with their clients. Most of them are not selfish or self-centered. But when you look at many small business websites, they are too focused […]